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EDITORIAL

The Three Biggest Exit Mistakes Business Owners Make—And How To Avoid Them

Written by Third View Co-Founder, Zoltan Pongracz, and originally published on Forbes

I have worked with business owners across many industries, and far too often I have seen poor decisions turn what should be a final victory lap into an overwhelmingly stressful process. Selling a business is the culmination of decades of work, identity and risk. Owners who forget that can make decisions that affect both their financial future and their sense of purpose long after the deal closes.

Mistakes tend to fall into two categories. One is practical and structural, and the other is deeply human. Both are avoidable, but only if they are addressed early.

1. Trying To Do It Alone

The most common mistake I see is business owners trying to handle an exit on their own. You may be the expert at running your own company, but when it comes to selling, it’s time to ask for help.

FINANCIAL INTELLIGENCE

Wealth Doesn’t Require a 100% Hit Rate: You Don’t Have to Be Right Every Time

Stanley Druckenmiller once said:

"It's not whether you're right or wrong that's important, but how much money you make when you're right and how much you lose when you're wrong."

Markets reward patience more than they reward prediction. It’s true in regard to trying to time the market, and it’s also true in the context of trying to pick stocks.

The encouraging news, and the math underneath it, is that long-term investors do not need to be right about every move. The asymmetry is already on your side.

Since 1950, the average up year of the S&P 500 has delivered roughly +17.8%, while the average down year has cost just -11.8%. Roughly two of every three calendar years since 1928 have been positive. A clear pattern emerges.

You do not need to be right most of the time to compound meaningful wealth. You need to be right often enough, and to let the asymmetry do its work.

This is also why even investors with poor market timing have historically been rewarded for staying invested. Discipline, not foresight, does the work.

The job, then, is not to catch every winner. It’s to own a diversified portfolio of good companies that will continuously grow over time, resist the pull of the herd, and give compounding the time it needs.

That’s the approach we take at Third View, on your behalf.

ASK THE ADVISORS

“I keep hearing about private credit. Is it worth having in my portfolio?”

A: Yes, for many families we work with, private credit has a real place in the portfolio. We own it on behalf of clients today. The structural backdrop, with banks pulling back from middle-market lending and capital filling that gap, makes a durable case for the asset class. Used thoughtfully, it can sit alongside traditional fixed income to deliver durable income with lower correlation to public bond markets.

The bigger question isn't whether to own it, but how. There is a great way to own private credit, and there are a lot of bad ways to own it. Manager selection, liquidity terms, fee structure, and access to institutional-grade vehicles all matter. Access without expertise is just risk.

The right answer depends on the role private credit would play in your broader plan. We're happy to walk through how it could complement what you already own.

Have a question you’d like us to answer in a future newsletter? Simply reply to this email to submit it to us.

CONTENT CORNER

What We’re Paying Attention To

📖 Book Recommendation

The Soul of Wealth – Daniel Crosby, Ph.D.

A thought-provoking read. These days, helping clients often means navigating purpose alongside wealth, and this book helped frame that conversation. Worth picking up if you have ever wondered what wealth is actually for.

📖 Book Recommendation

The Psychology of Money – Morgan Housel

Eighteen short essays on why behavior matters more than intellect when it comes to building wealth. Housel is one of the clearest writers in finance, and the themes around patience, time, and tail outcomes pair closely with how we think about long-term planning. Quick read, lots of underlines.

🖥️ Article Recommendation

Ball: The King of Cans – Quartr

A fun read on Ball Corporation, a 140-year-old business that quietly compounded its way into one of the world's largest aluminum packaging companies. The kind of durable, unsexy business story that reminds you why patience and capital discipline tend to win out over long time horizons.

ICYMI

News, Press, and More

Frank McKiernan Shares His Story on the Barron’s Advisor Next Generation Podcast

Third View Co-Founder, Frank McKiernan, recently joined Alyson Tucci on the Barron’s Advisor Podcast to share more on his career story and beliefs regarding the future of financial advising.

Frank shares how the Third View team approaches the work of advising clients—from treating individuals like institutions to investing with a long-term, business-owner mindset.

That’s all for this month. If you enjoyed the newsletter, the greatest compliment would be to forward it to someone you think would find it valuable. We’ll be back with more next month.
- Frank, Jerry, and Zoltan

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Past performance is not indicative of future results. The material above has been provided for informational purposes only and is not intended as legal or investment advice or a recommendation of any particular security or strategy. The investment strategy and themes discussed herein may be unsuitable for investors depending on their specific investment objectives and financial situation. Information obtained from third-party sources is believed to be reliable though its accuracy is not guaranteed, and Third View Private Wealth makes no representation or warranty as to the accuracy or completeness of the information, which should not be used as the basis of any investment decision. Information contained on third party websites that Third View Private Wealth may link to is not reviewed in their entirety for accuracy and Third View Private Wealth assumes no liability for the information contained on these websites. Opinions expressed in this commentary reflect subjective judgments of the author based on conditions at the time of writing and are subject to change without notice. No part of this material may be reproduced in any form, or referred to in any other publication, without express written permission from Third View Private Wealth. For more information about Third View Private Wealth, including our Form ADV brochures, please visit https://adviserinfo.sec.gov or contact us at (203) 408-0098.

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